Who You’d Actually Work With.

Profiles of the members and partners behind Sageworx: what they make, how they think, and the detours that got them here.

8 Posts

Christi De Ved Brings Game Play to Game Day

Sports distribution is getting more complex. Christi De Ved’s job is to make sure the experience doesn’t. She brings a live-event marketer’s eye to the technology, brand and customer experience behind game day.

Brand Strategy
Experiential Marketing
Integrated Marketing

Kelli Upshur Adds Color, With Feeling

From hand-coded GeoCities pages to retail packaging and responsive design systems, Kelli Upshur has built her career by centering the person on the other side of the pixels.

Art Direction
Product Design
UI/UX Design

MotR Won’t Cheat the Fun Part

Twenty-one years after founding Millions of tiny Robots, Jack Ehrbar and Andrew Weidenhammer still say yes to unfamiliar work — and then deliberate about how to do it.

Game Development
Creative Technology
Interactive Experiences

Claudia Lalau Doesn't Choose Between Craft and AI

An AI director, educator, and Sageworx member with two decades of post-production expertise, Claudia is building commercials, features, and a new kind of classroom around one stubborn conviction: generation is no replacement for direction, and realism is no replacement for emotion.

AI Filmmaking
Creative Direction
Post-Production

Andrew Waters Stays Ahead of the Machine

Andrew Waters texts solutions to coworkers from the middle of a mountain bike trail. Twenty years of identity, UX, and photography for Turner Sports, Warner Media, and Hyatt taught him where the magic lives: in the process, the one thing AI can’t hand you. He has fed his own photographs to the machine and watched it fail. He’s delighted.

Creative Direction
Brand Design
UX Design

Ann Marie Almariei Sees the Future From the Inside

Ann Marie Almariei (pronounced al-mar-YAY) has spent her career pursuing whatever’s next, learning systems from the inside and turning that knowledge into better creative decisions, stronger communities, and a way forward for everyone around her.

Generative AI
Community Strategy
Brand Innovation

Harris Davis Gets to the Idea Beneath the Brief

Harris Davis has spent 30-plus years refining his craft, knowing the ideas that feel most effortless take the most work – and the strongest line often follows the hardest questions. It started with a steakhouse ad.

Copywriter
Creative Director
Generative AI

How Kathryn Jones Is Rewiring the Future of Media

From NYC's first podcasting conferences to AI-native production systems — Kathryn builds the workflows that make high-end creative possible at new price points, without losing the human story at the center.

Media Production
Creative Production
AI Systems