Dana Xavier Dojnik

XR Advisor | Dot Connector | Community Cultivator

Switching on light bulbs, connecting the dots and facilitating those "aha moments" that open up new possibilities is what Dana does best. As a purpose-driven, entrepreneurial, authentic leader, she is passionate about personal connection and serving others.

With over 20 years of experience in corporate, consulting, nonprofit, and community development, Dana touts a track record of driving innovative digital transformations for clients including REI, IHG, AT&T, Liz Claiborne, IBM/Weather Channel, Porsche, Ford, Change.org, and the UPS Foundation. Her insatiable curiosity moves people and projects beyond the obvious, and she has made a career of challenging and advising brands on moving their communities and culture forward through enduring experiences. Currently, she is leading brands to transform for web3 and the oncoming multiverse era.

She believes collaboration is key for creating inclusive, enriching communities and enhancing culture both online and in person. Her latest success was building a regenerative & sustainable ecosystem at CreateATL - a community and impact accelerator space in SW Atlanta where tech and hope flourish together.

In addition to her work with clients, she is a member of the Invest Atlanta Creative Industries Fund Advisory Board and a founding member of Women in XR Atlanta. She is also a sought-after speaker at conferences such as SXSW, PRSA, Social Fresh, and WIT.

Career Roles:

COO, Culture Happiness & Growth, CreateATL

SVP, Atlanta Chapter Community Development, VR AR Association

Partner, Foundry 45

Sr. Director of Strategy, the YAH Agency

Manager, Hotel Content Strategy and Innovation, InterContinental Hotels Group (IHG®)